Privacy Policy

Rules for processing personal data of website users

Last updated: 9/18/2026

1. General Information

This Privacy Policy sets out the rules for processing personal data of users of the website.

The administrator of personal data is:

Dr. Marta Kowal

Poland

Email address for contact regarding personal data:

contact@martakowal.com

The website is informational and research-oriented and does not conduct commercial or advertising activities.

2. Scope of Processed Personal Data
2.1 Data provided by the user

During account registration, the following data is processed:

  • first name

  • middle name (optional)

  • last name

  • email address

  • institution / university

  • account password (stored only in encrypted form)


2.2 Automatically processed data

The following data may be automatically collected while using the website:

  • IP address

  • browser and device information

  • statistical data on website usage

  • data stored in cookies

3. Purposes of Data Processing

Personal data is processed for the following purposes:

  • creating and managing user accounts

  • enabling login to the website

  • providing features available to logged-in users

  • technical and organizational communication related to website operation

  • statistical analysis and improvement of website performance

  • sending information about publications and events – only after voluntary consent

4. Legal Basis for Processing

Personal data is processed on the basis of:

  • Art. 6(1)(b) GDPR – contract performance (account creation and maintenance)

  • Art. 6(1)(a) GDPR – user consent (e.g., consent for informational communication)

  • Art. 6(1)(f) GDPR – legitimate interest of the administrator (security, statistics, website development)

5. Data Recipients

Personal data may only be transferred to entities supporting website operations, such as:

  • hosting and server infrastructure providers

  • IT service providers

  • Google LLC – for Google Analytics tool

The administrator does not sell or share personal data for advertising purposes.

6. Google Analytics

The website uses Google Analytics for statistical analysis and quality improvement.

Google Analytics:

  • is used solely for analytical purposes

  • is not used for ad personalization or remarketing

  • may store cookies on the user's device

7. Data Transfer Outside the European Union

Due to the use of tools provided by Google, data may be transferred to countries outside the European Union. Such transfers are carried out with appropriate safeguards in accordance with GDPR provisions, particularly standard contractual clauses.

The website is also available to users outside the EU, and their data is processed in accordance with this Privacy Policy.

8. Data Retention Period
  • user account data – for the period of maintaining an account on the website

  • after self-deletion of the account, data is permanently deleted or anonymized, except for data that must be retained for legal reasons

  • data processed on the basis of consent – until its withdrawal

  • statistical data – in accordance with Google Analytics policies

9. Account Deletion

Users can delete their account through the account settings on the website. Account deletion results in the cessation of processing personal data associated with the user's account.

10. User Rights

Users have the right to:

  • access their personal data

  • rectify their data

  • erase their data

  • restrict processing

  • data portability

  • object to processing

  • withdraw consent at any time

To exercise these rights, users may contact the data administrator.

11. Cookies

The website uses cookies for:

  • ensuring proper website operation

  • statistics and traffic analysis (Google Analytics)

Users can change cookie settings in their web browser at any time.

12. Data Security

The administrator implements appropriate technical and organizational measures to protect personal data, including:

  • password encryption

  • server security measures

  • restricted data access only for authorized personnel

13. Privacy Policy Changes

The administrator reserves the right to make changes to this Privacy Policy. The current version of the document is always available on the website.

Have questions about privacy?

If you have any questions about the processing of your personal data or would like to exercise your rights, please contact us.

Contact Us